(Wikipedia)
Logo Designer Paul Rand
provided by Paul-Rand.com
Paul Rand is the legendary designer behind iconic corporate logo's such as IBM, ABC, Westinghouse and UPS. He was born Peretz Rosenbaum August 15, 1914 and died November 26, 1996.
Paul Rand was educated at the Pratt Institute (1929–1932), Parsons The New School for Design (1932-33), and the Art Students League (1933–1934). From 1956 to 1969, and beginning again in 1974, Rand taught design at Yale University in New Haven, Connecticut. Rand was inducted into the New York Art Directors Club Hall of Fame in 1972. Rand died of cancer in 1996. He is buried in Beth El Cemetery in Norwalk, Connecticut.
Paul Rand was born on August 15, 1914 in Brooklyn, New York.[1] He embraced design at a very young age, painting signs for his father’s grocery store as well as for school events at P.S. 109.[2] Rand’s father did not believe art could provide his son with a sufficient livelihood, and so he required Paul to attend Manhattan’s Harren High School while taking night classes at the Pratt Institute, Rand was by-and-large “self-taught as a designer, learning about the works of Cassandre and Moholy-Nagy from European magazines such as [Gebrauchsgraphik].
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